How to collect email addresses and phone numbers with your streaming pre-save

Reaching fans has become increasingly challenging for artists and labels. Although social media and streaming plaforms make it easy to create content, they're notoriously unreliable when it comes to actually getting that content to fans. Algorithms constantly change and there is very little control over which fans actually see your posts and music. 

The solution lies in building stong email and SMS marketing lists. If you can collect fan email addresses and phone numbers, you take back control and ensure they see each message your send. Building your email and SMS list can be a challenge, but if you integrate the process with your pre-save campaign, you can quickly build a strong list of loyal fans. 

Why Collect Emails and Phone Numbers?

When fans pre-save your music, they’re already showing interest and excitement for your release. By collecting their contact details during the process, you can:

1. Grow Your Subscriber List: Build a robust email and SMS list to keep fans updated about future releases, tours, and exclusive content.
2. Boost Engagement: Directly reach out to your audience to promote your music and maintain an active connection.
3. Maximize Your Release Impact: Send personalized reminders before and after your release to drive streams and downloads.

How Sonikit Makes It Easy

Sonikit’s custom pre-save tool doesn’t just link fans to your upcoming release—it integrates seamlessly with platforms like Spotify and Apple Music while also collecting valuable fan data.

Here’s what sets it apart:

• Customizable Countdown Pages: Create branded pre-save pages that look professional and reflect your unique style.
• Embeddabel Pre-saves: Add a pre-save directly to any website and control your messaging
• Built-In Data Collection: Automatically capture email addresses and phone numbers as fans pre-save your track.
• GDPR-Compliant Tools: Ensure that all data collection respects global privacy regulations.
• Integration with Your CRM: Sync fan data directly to your email marketing or SMS platforms for future campaigns.

How to Set Up Email and Phone Collection

1. Create Your Pre-Save Campaign

   • Head to over to your Sonikit account and create a new pre-save patch or landing page.
   • Add a contact adapter and choose your marketing integration
   • Add your upcoming release details and upload custom visuals to make your page stand out.

2. Enable Data Collection

   • In the settings, turn on email and phone number collection.
   • Add a custom opt-in consent and data colleciton policy.

3. Promote Your Pre-Save Page

   • Share the link across your social media platforms, website, and newsletters.
   • Add your pre-save link to social posts and stories.

4. Engage Fans Post-Campaign

   • After your release, use the collected data to send thank-you emails or texts with direct streaming links.
   • Share exclusive content, like behind-the-scenes videos, to deepen your connection.

Turn Pre-Saves into Long-Term Fans

With Sonikit’s custom pre-save integration, you’re not just preparing for a successful release day—you’re investing in long-term fan relationships. By capturing email addresses and phone numbers, you’re creating opportunities to engage your audience beyond the music platforms. You can use the data to further segment your audience and advertising to reach fans more effectively.

Ready to grow your fanbase and maximize your release strategy? Start your next campaign with Sonikit by creating a free account.